A pattern-matching IDS can look at a sequence of events to detect a problem. For example, if someone is suddenly removing dozens or hundreds of files, you might be faced with a disgruntled employee about to leave a system in an irreparable state. If you wanted to detect such an attack, you could configure your […]
These approaches seek to prove the sender of the e-mail is legitimate — that senders are who they say they are. The SMTP standard used for e-mail allows any computer user to send e-mail claiming to be from anyone, so its easy for spammers to send e-mails from forged addresses. Authentication uses different methods, which […]
Given that price comparison sites can supply reliable, branded services and products potentially at the lowest available prices, why do you think that their growth has been relatively slow?
PROMOTION
`Promotion‘ is equivalent to Communication in the 4Cs. First thoughts on promoting the e-Business must be that it is unnecessary — the business can rely on its […]
Decision 6 - content
As with any printed publication, the e-newsletter will live or die according to its content. Think carefully about the type of content that will lead to regular reading by subscribers and stop them unsubscribing. What special offers or nuggets of information can be provided that are indispensable?
Existing newsletter providers can assess which […]
Your ISP or Web-based mail service may place a limit on the size of your mailbox (the place on their server where your messages are stored until you pick them up). Gmail, Google’s invitation-only Web-mail system, has a high limit (at least 1GB), so other mail systems have been increasing their limits to match, but […]
There are many fixtures used at retail that call attention to specific products or aid customers in finding and selecting products. Here are a few essential e-fixtures leveraged from retail and redeveloped for online sales. Retail stores use fixtures such as peg hooks and shelves. Catalogs use copy and images to merchandise products. Online stores […]